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Contact Candidate


Name:

Alicia

Location:

US-North Carolina-Raleigh/Durham-RTP

Experience:

Willing to Relocate:

Willing to Travel:

Most Recent Job Title:

Marketing Manager

Personal Website:

Objective:

A highly experienced and motivated management professional with proven-record success in project and event management, strategic marketing, trade shows, and        logistic coordination; leading with revenue-generating results, innovative and comprehensive business development and implementation skills, seeks a related management position within your organization, where these skills will add similar or greater value to maximize your company’s sales objectives and positively impact profitability.

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North Carolina Sustainable Energy Association                                    Raleigh, NC

Special Events Coordinator/SHS Program Director              December 2007 – present

¨           Develop and execute detailed marketing strategies, promotion, and Green Building Pavilion design and layout for Southern Home Show (SHS)

¨           Handle all SHS planning, and coordinate and manage company and program details

¨           Responsible for all volunteer information, coordination, scheduling, and planning        

¨           Negotiate contracts for vendors, booth rentals, displays, reimbursements, fees, purchasing, and membership, including international vendors

¨           Secure program venue, layout, and all technical and advanced assistance needs

¨           Prepare, organize, and distribute all event promotional materials

¨           Book and coordinate speakers, performances, workshops, book signing, and lectures

¨           Responsible for all membership, grant, donation, and event fundraising efforts

¨           Maintain budget to facilitate event needs, and produce updated budget reports

¨           Present final event report to board with marketing strategy for subsequent events

¨           Analyze current business operations and provide a detailed plan to improvement

 

Boy Scouts of America                                                                         Worcester, MA

District Manager/Fundraising & Marketing Manager         October 2005 - October 2007

 

¨           Established and maintained relationships with sponsors, multiple council-vendors, and contributors for fundraising efforts, program activities and donations

¨           Developed multifaceted fundraising campaigns, and raised $147,000 within first quarter, ending campaign with $130,000 over goal, while guiding staff through process  

¨           Created and implemented target-market, demographic and consumer research

¨           Raised district awareness of fundraising, increasing participation and unit commitment

¨           Managed brand placement, and developed BSA’s Centennial commemoration plan  

¨           Planned and hosted several, key fundraising events, dinners, meetings, and activities

¨           Worked with vendors on all promotional design planning, marketing distribution, vendor account set-up, product fulfillment, purchasing, and account payable requests

¨           Sold new units, identifying leaders and volunteers throughout entire process

 

Corporate Graphics                                                                         Westborough, MA

Project Manager  – contract                                                       May 2005- August 2005

 

¨           Coordinated with major corporate marketing departments, to plan and implement nationwide co-branding initiatives; produced customer service and recognition materials

¨           Managed all client and in house travel arrangements

¨           Managed all team, partners, and new business on and offline marketing, and communications assets

¨           Ensured branding quality control

Education

Worcester Polytechnic Institute (WPI) – Worcester, MA     August 2000 - May 2004

   Bachelor of Science in Humanities & Arts; Minor in Marketing * Minor in  Biochemistry

Professional Development I & II, BSA – Project Work          February 2006 – March 2007

   Learned Strategic Management of Relationships How to implement successful business development, customer service and public relationships

   Presented the results to Senior level management, students and course instructors

Community Involvement

Juni    

              Worcester & Blackstone Valley Chamber of Commerce                          2006 – Present

Mohegan Council Executive Board                                                          2006 Present

Society of Women Engineers                                                                   2000 – Present

 


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