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Michelle
US-Maine
Director of Sales and Marketing
Sales position w/ home office in Maine, covering larger NE territory.
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Utilized consultative sales techniques to close sales 75% quicker dramatically increase sales, while reducing marketing expenses to increase profitability within NEL.
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Exceeded sales quota 161% of Sprint’s voice, fax, data, and private line and videoconference services in a territory no other sales rep wanted. Top sales performer 4/92, 7/92, 7/93 8/93 and 9/93.
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Increased profits at Motorola service center 55% through consistent telemarketing of service contracts.
Marketing Skills
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Implemented “united front” marketing campaign through the use of searchable catalog, Google advertising, trade shows, post cards and other general presentation materials. .
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Designed booth, pre & post marketing materials, and made all arrangements for participation in national trade shows for the pharmaceutical, clinical, food, beverage, and environmental industries at NEL.
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Increased customer retention 35% at Sprint utilizing communication product which was later imposed on all sales personnel to follow.
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Initiated a self authored monthly newsletter at Sprint to a list of my existing customers, local media, international publications and associations.
Facilitation Skills
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Demonstrated alternative testing methods to laboratories that would increase their efficiencies while reducing expenses at NEL and S&S/Whatman.
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Developed the first international products training at Sprint.
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Provided seminars on behalf of Sprint to various government organizations; i.e. World Trade Center
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Demonstrated Picturetell videoconferencing equipment at Sprint to local businesses in Miami.
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Prepared lesson plans and taught adults of various cultures and educational backgrounds English as a Second Language during college.
Product/Project Management Skills
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Developed daily new products in coordination with QA/department manager s at NEL
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Created customer friendly/company profitable pricing plans
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Reviewed marketing budgets & plans for 3 divisions at NEL on a monthly basis with management team.
EXPERIENCE
Director of Sales & Marketing
Northeast Laboratory Services, Waterville ME
1/2007-1/2008
Manager of Sales & Marketing
Northeast Laboratory Services, Waterville ME
1/2005-1/2007
Manufacturer’s representative
Schleicher & Schuell Bioscience, WPB FL
12/2003-12/2004
International Account Specialist
Sprint Communications, Miami FL
1991-1995
Customer Service Representative
Motorola Communication, Miami FL
1989-1991
EDUCATION & ADD’L RELATED TRAINING:
Adult Education Degree Spanish/ESL: University of New Mexico, Albuquerque 1989
Sales Advantage: Dale Carnegie, WPB FL 2004
Working with Your Contract Laboratory JETCC Maine 2007
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