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Chrystal
US-Michigan
Marketing Associate
To be the head of a successful marketing or advertising department.
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n, Airmaster Fan, January 2007-May 2007
o Developed a market plan.
o Did a SWOT, price, competitor, financial and market analysis.
o Designed an advertising campaign for a new product that included ads, promotional items and brochures.
o Developed a public relations campaign with media advisories and press releases.
o Developed a marketing/advertising budget. Did several different budgets based on the different options. I did financial statements that would reflect the change in sales.
o Made sales pitches to clients and the heads of the company.
Intern FUZE Beverages, January 2007-May 2007
o Designed a marketing campaign for FUZE that included ads, promotional materials, in store promotional items, TV storyboard, commercials.
o Presented a final proposal book.
o . Conducted market research.
o Made sales pitches to clients and the heads of the company. Also made sales pitches to stores to try to get them to pick up the products.
o Conducted taste tests and hosted events
o Created and conducted surveys
Data Entry Clerk, Candid Color Systems, OKC, Oklahoma, May 2005-November 2005
o Data entry
o Webpage design and maintenance
o Database and spreadsheet building and maintenance
Project Experience
Put together a company/brand proposal to propose bringing a business to town, did Developed a marketing/advertising budget. Did several different budgets based on the different options.
Put together brochures and promotional materials for OU Admissions Office.
Designed political signs, direct mailings, brochures, promotional materials, created newspaper ads, and wrote media advisories and press releases for a candidate running for county commissioner.
Multicultural and Technological Skills:
Fluent in Spanish,
Microsoft Office
Microsoft Word
Excel
Microsoft Access
Word Perfect
Web page design, web page building, webpage maintenance
Dreamweaver
Frontpage, Pagemaker, and HTML
Database building
Photoshop
Indesign
Publisher
Adobe Creative Suite Mac and PC
Type 45-55 words a min.
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